Don't be the Marketing Story!

Listen as ATI ProMedia discusses the latest news and price action in the grain an cattle markets!

In this episode of ATI Pro Media, Toni Dunker fills in for Brady with timely updates on planting progress, market trends, and weather impacts. Following a much-needed rain in western Illinois, Toni notes strong planting momentum—though high winds continue to challenge pre-plant spraying efforts.

She breaks down the latest market moves across grains, livestock, and energy, pointing to gains in cattle and hogs. Crop progress shows corn planting slightly ahead of average, while winter wheat conditions dip due to excessive rain in the Midwest.

On the demand side, export inspections are strong—especially for corn—and soybean shipments to the EU are providing support. Toni encourages farmers to stay sharp with marketing plans, reminding them not to get “lulled to sleep” by sideways markets. Her key advice: “Don’t be the marketing story.”

Tune in tomorrow at 9 AM as Brady returns, and consider subscribing for premium content.

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